Re: [OSCon 2005] rfc Open Source Dynamic Data Compression

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Dan Brian wrote:

>>> I'd cite the fact that places like Google use compression for almost
>>> all serving. A lot of people don't know that compression is wide-spread
>>> among the big sites.
>>
> But you need to "hook" them. The fact that Google uses compression 
> automatically dispels the reasons people might not find your session 
> interesting: "compression is not generally compatible with most web 
> browsers", "nobody is using compression", etc. My suggestion is that 
> you use the fact that some of the top sites do use it successfully to 
> create interest. I'd put that right in your session description. To 
> emphasize what Stas said, you need to advertise what you are doing.

Dan's comment about Google hooked me...I'm going to look into this now.

Just a bit of confirmation for Dan's marketing theory. :-)

Take care,

Kurt Hansen
khansen@xxxxxxxxxx.xxx