RE: mod_perl marketing

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Being a programmer that has worked at two marketing companies I'll add my
two cents

First of all I must say at how little effort goes into mod_perl marketing
and how much knowledge is out here

As say compared to web3d.org whose marketing efforts mostly fall into
/dev/null

With that said I find it particularly peculiar that most of these
consortiums/open source projects dedicated little to no energy into
developing marketing plans.

Getting articles and writting books are a great way to increase awareness
and to drive the market through low level marketing strategies

There are other ways, one thing I see of import in this thread is the fact
that mod_perl is for mod_perlers, to increase our market we cant preach to
the converted, so where are the heathen coders?!!!!!

Well then we need to understand, via surveys etc, where all these
mod_perl'ers came from, why they choose to use mod_perl

From there we should have a better understanding of where we come from 

And who to market to, and how we have to educate those markets in order to
get them to even take a look at mod_perl






> -----Original Message-----
> From: Frank Wiles [mailto:frank@xxxxx.xxx] 
> Sent: November 30, 2004 8:26 AM
> To: Dan Brian
> Cc: modperl@xxxx.xxxxxx.xxx
> Subject: Re: mod_perl marketing
> 
> On Tue, 30 Nov 2004 09:10:32 -0700
> Dan Brian <dan@xxxxxx.xxx> wrote:
> 
> > I would suggest that future mp2 articles (on perl.com and 
> elsewhere) 
> > take some time to explain the Apache API and why it is by 
> far the best 
> > choice for Perl server development, before diving into the 
> particulars 
> > of accomplishing something with it.
> 
>   I've got an article coming out in SysAdmin Magazine in January that
>   is more about the power of the Apache API than about the normal
>   response phase workings.  
> 
>   I think the API is what really separates mod_perl from other similar
>   technologies.  And I think we all agree that this is what 
> needs to be
>   stressed more to the public to gain better adoption. 
> 
>  ---------------------------------
>    Frank Wiles <frank@xxxxx.xxx>
>    http://www.wiles.org
>  ---------------------------------
> 
> 
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